Funeral Social Media Blog

Facebook IS Word of Mouth Marketing

I talk with numerous funeral directors every week. When we discuss how they are currently marketing their business, they list the usual methods: radio, newspaper, television, Yellow Pages, direct mail, and…word of mouth (WOM). Almost always they will comment that word of mouth marketing is, by far, the most effective.

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THE FUTURE OF TECH IN THE FUNERAL PROFESSION | DISRUPTu! Episode_022

If you hated Pokémon Go then you are really going to hate what comes next.

I was asked at a recent speaking engagement what I thought was coming next in the funeral profession around product and technology. First, I think Pokémon Go was just a taste of what is coming on the consumer side of augmented reality and Facebook isn’t going away.

Watch the full (under 5 minute) video to hear what my thoughts are on the future of technology if the funeral profession.

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Grade Yourself on These 6 Important Elements of Your Facebook Page

Just because Facebook is available and fairly easy to utilize does not mean it’s a slam dunk to do it well. Many poorly executed, inefficient, and downright ugly Facebook pages exist out there. We’ve identified the 6 critical elements below you’ve got to get right. Check these things against your business page to make sure your Facebook presence is not a distraction and a detriment to your funeral home:

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